As a licensed agent and Realtor, my main role is helping sellers prepare and sell their homes on the Multiple Listing Service (MLS).
However, not all homeowners want to go through a traditional process to sell their homes or have their homes listed on the MLS.
There could be a number of reasons why.
Perhaps they need a fast sale or don’t want to go through the hassle of fixing up the home and having showings and open houses.
Sometimes homeowners are interested in buying a new home that they have identified and want to get their home sold quickly and make sure the deal is secure.
Having worked with hundreds of sellers, I understand that everyone one’s needs are different, and therefore I have tailored my services to accommodate a number of different solutions to fulfill the sellers’ needs.
As a homeowner, whether you need a quick direct sale or want to maximize your property’s sale potential with some updates, I have a solution that can work for you.
5 Ways to Sell Your Home
- All-Cash Instant Offer
- Trade-In
- Quick Listing Process
- Full Service
- Full Service Plus+
So often determining the right course of action when you sell your home may not be straightforward. There are times when selling your home AS-IS as opposed to spending money and time on updates, is the best course of action.
Helping you assess the benefits and risks of each scenario is what I do as a real estate professional and an expert in the Santa Clara and South Bay real estate market.
To learn more about whether selling as-is or fixing up your home is the right way to go, you should check out my video “Should I Fix Up My House or Sell As-Is?”
Let’s first explore all the options available to you when you decide to sell your property.
Perhaps the easiest and most straightforward way to sell your property is with an Instant All-Cash offer.
All-Cash Instant Offer
Who would be interested:
Why would someone prefer to take an all-cash offer instead of listing their home on the MLS or market?
Circumstances may be that you need to get your home sold fast, or just don’t see the need to go through all the hassle to sell your home.
This is where an Instant All-Cash Offer would help you get your home sold quickly and get your funds in a matter of days.
How it works:
- We will market your home to our network of investors and get you a number of all-cash offers to choose from.
- We can get you as many as 3 offers within 48 hours of showing your home.
- You’ll skip the hassle of prepping your home, showings, and listing your home and will sell your home in AS-IS condition. You can take what you want and we can arrange for the buyer to dump what’s left over.
Benefits:
- Multiple offers from investors who are looking to buy homes they can turn around fix up and sell. Or offers from buyers who are interested in buying a home like yours, who have access to an all cash program that will enable them to secure a cash offer.
- All-Cash offers provide flexibility in regards to the condition of the property and can close as quickly as 10 days, meaning that you can get your proceeds from the sale faster.
- This program will guarantee you a minimal Free 30-Day Rent Back that allows you to remain in your home for 30 days after your home closes. There is a possibility that we can extend that rent back beyond 30 days.
The downsides of an all-cash offer is that your home will not be exposed to the market and therefore is likely to sell for a price below what it could sell for if listed on the market.
The positive is that your selling costs are lower since you may not have to offer a commission to the buyers agent, and you can get your home sold quickly without all the hassle of putting it on the market.
All Commissions and Fees can vary and will depend on Home’s Value and Price. For more clarification and to get an accurate breakdown please call for a home consultation.
Trade-In
Who would be interested:
The trade in program is specifically designed for those buyers who have found the home that they want to buy but need to sell their home first.
Homeowners who find themselves in this predicament generally do have the time to get their home sold quickly enough to buy their new home.
Benefits of Trade-In:
This method is similar to the All-Cash Instant offer, but with a trade-in you can remain in your current home for up to 60 days while you close and wait to move into your new home.
Unlike the Instant All Cash offer, you can still benefit from the sale even after you have sold it.
- This program removes the stress of having to sell your existing home before finding a new home. In this scenario, we will get you a guaranteed all-cash offer on your home at a price that you would know in advance.
- After you close escrow on your new home, we will list your home on the market, and if your home sells for more than what you were originally offered you get the difference.
- You will benefit from top-tier marketing of your home and full exposure to the MLS, bringing in more buyers and a higher price than you would if you took an instant all-cash offer.
Quick Listing Process
Quick Listing Process – is designed to get your home on the market quickly and save you on selling fees and commissions.
Who would be interested: You want to get a great price when you sell your home and are willing to put in some work and effort.
Your home is already in good condition and may just need some simple sprucing up such as painting, staging, and yard work.
Benefits:
- You will benefit from top-tier marketing of your home and full exposure to the MLS, bringing in more buyers and a higher price.
- Work with Santa Clara’s top listing agent, but save thousands in reduced selling costs.
Includes:
- Professional Home Value Assessment and Pricing by Santa Clara’s #1 Agent
- Complimentary Professional Staging
- Use of our In-house Design Services – latest trends and colors to have your home looking great
- Project management to coordinate all updates
- Upfront Cost covered until Close of Escrow
- Access to our Preferred Contractors and Vendors
- Coordinate Inspections
Marketing:
- 4K HDR Photo Package
- 3D Matterport Tour
- Weekly Update Calls
- MLS Marketing & Listing Syndication to 100’s of Top Real Estate Portals
- Email Marketing Blitz
- Property Website
- Open Houses
- Broker Tour
- Offer Presentation
- As Low as 1.5% Commission*
Full Service: “Renovate Now, Pay Later”- Our Complete Selling Solution
Who would be interested: You want to get a great price when you sell your home and are willing to put in some work and effort.
Your home is in good condition, but it needs some work. Perhaps new flooring, some updates to the kitchen and bathrooms. Maybe there is quite a bit of deferred maintenance that needs to be addressed before the home is listed.
Whatever it is, we will take care of it.
Benefits:
- You will benefit from top-tier marketing of your home and full exposure to the MLS, bringing in more buyers and a higher price.
- Work with Santa Clara’s top listing agent, but save thousands in reduced selling costs.
Includes:
- Professional Home Value Assessment and Pricing by Santa Clara’s #1 Agent
- Complimentary Professional Staging
- Use of our Inhouse Design Services – latest trends to have your home looking like a showpiece
- Project management to coordinate all updates
- Upfront Cost covered until Close of Escrow Up to $25K
- Access to our Preferred Contractors and Vendors
- Coordinate Inspections
- 4K HDR Photo Package
- Drone Photography
- Video Tour
- 3D Matterport Tour
- Coordinate Inspections
- Direct Disclosure Review with Lead Principal Agent
- Weekly Update Calls or Emails
- MLS Marketing
- Email Marketing Blitz
- Property Website
- Coordinate Repairs and Updates up to $25K
- Pay costs through escrow
- Full Professional Staging Service of All Rooms
- Offer Presentation
- Commission As Low as 1.5%*
Complete Selling Solution
We handle it all, at no upfront cost to you.
Home Evaluation
We’ll take a look at your home and assess what improvements can be done to get the best return on your investment. We’ll perform a Market Analysis of your home and determine an effective selling strategy to get your home sold quickly and for top value.
Home Preparation
Our team will manage it all. After we have set up a plan and assessed the costs with you, our team of in-house contractors and designers will get the job done so you don’t have to worry about the details and can defer the cost to close. We’ll bring in our preferred vendors to get your house on the market on budget and on time.
Complimentary Staging
From delivery, set-up, furniture rental, and removal- we cover the entire cost of staging. Our complimentary in-house stagers work with your needs and know exactly what to do to get your home noticed by buyers. You can rest easy knowing that your house will shine and it won’t cost you a thing.
Exposure Marketing
As soon as you sign with us we are marketing your home to potential buyers and agents. We use targeted email and social media audiences to develop an interest list, so when you hit the MLS we already have buyers waiting to see your home.
Listing Strategy
We know the market and how to position your home to get it sold. We will price your home effectively, drive traffic to open houses, generate multiple offers and negotiate the best price and terms to complete your sale.
Escrow to Close
Once we decide on the right offer to sell your home, we will settle on a close date and begin escrow. We’ll handle all the details to make sure the process runs smoothly and keep you updated along the way so that you can focus on your move.
Full Service Plus+: “Renovate Now, Pay Later” – Our Complete Selling Solution
Who would be interested:
Sometimes it makes sense to do substantial updates to a home to make it stand out and get maximum return.
Depending on your home and the market, remodeling the kitchen and bathrooms, installing a new roof, or opening up a wall can really add value and make your home stand out.
These updates have to be carefully planned and executed. If done correctly they can result in massive gains when you sell. If not, they could result in lost time and opportunities, and ultimately end up costing you more.
If your home has potential and you’re willing to invest the time and money, Full Service Plus+ might be the right way to sell your home.
Includes:
- Professional Home Value Assessment and Pricing by Santa Clara’s #1 Agent
- Complimentary Professional Staging
- Use of our In-house Design Services – latest trends to have your home looking great
- Project management to coordinate all updates
- Upfront Cost covered until Close of Escrow Up to $75K
- Access to our Preferred Contractors and Vendors
- Coordinate Inspections
- 4K HDR Photo Package
- Drone Photography
- Video Tour
- 3D Matterport Tour
- Coordinate Inspections
- Direct Disclosure Review with Lead Principal Agent
- Weekly Update Calls or Emails
- MLS Marketing
- Email Marketing Blitz
- Property Website
- Pay costs through escrow
- Full Professional Staging Service of All Rooms
- Offer Presentation
- Commission As Low as 1.5%*
- Coordinate Repairs and Updates above $25K
Benefits:
Work with Santa Clara’s top listing agent, who will advise you on the best course of action to take minimizing your risk and maximizing your profit.
"Renovate Now, Pay Later" Transformations
Conclusion
When faced with the need to sell a home it’s important to have different options which can provide you the right solution to get your home sold.
Whether you need to sell your property quickly, buy a new home, or want to maximize your home’s sale, the Brasil Group provides several solutions that fit your needs.
Part of my initial consultation with a homeowner is identifying the right solution and the associated costs, risks, and benefits so that they can decide what is the best course of action for them.
If you need to get your home sold, please schedule a consultation to discuss your needs and learn more about the different options available to sell your home.
Contact Me Today
Have a question? Interested in setting an appointment to talk about your real estate plans? Contact me today.
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VINICIUS BRASIL, Realtor
Keller Williams - The Brasil Group
19900 Stevens Creek Blvd #100
Cupertino, CA 95014 - 408.582.3272
- Schedule a meeting